Secret Tips For Better Selling

The sales industry is competitive. The app and mobile based world that we live in has made it easier to ‘shop around’. Sales people are often only needed when a specific need has to be fulfilled. You want a product or service? No problem, all of the information is at your fingertips, anywhere. Has the ‘pitch’ become obsolete? Not exactly, but the mobile world has changed the ‘cold call’ process. A ‘cold call’ is now a less popular method of selling. LinkedIn, Facebook and the countless other networking sites are now just as, if not a more important and popular method of selling. The digital world has made it easier to communicate without even speaking to people. What can a conversation with sales person offer that the internet can’t? Relationships. Building relationships with your clients is irreplaceable. I will highlight some techniques that will help sales reps to get more clients, build meaningful business relationships and sell more.

1. Know and love what you are selling:
If you don’t know your product, you will lose your audience. Your knowledge has to be extensive so your client won’t be tempted to get answers from another source. If you believe in what you are selling, it will show. You don’t have to try to sound confident if you already are. Your tone and mood can be detected over the phone, so put yourself in a positive state of mind before you pick up the phone. Take some deep breathes, relax and then pick up the phone. Don’t forget to smile so the person on the other side feels your positive energy.

2. Do your research and prep work:
How will you know if they fit your product if you don’t know theirs? Research your clients and qualify the prospect to a high probability of being a great client. You should also tailor your pitch to your findings and develop a winning value proposition . Everyone has a website. Get to know your client and their service.

3. Don’t be afraid to ask for help:
Hopefully you work for a great company with a culture that prioritizes its employees along with achievable sales metrics. This is ideal, but not everyone sees through the end of month quotas. One of the best things I did for my professional career is seek help from a great sales trainer. You can memorize objection scripts but you will lose some of the relationship building opportunities or even worse the customer.

4. Selling Is An Art:
Understanding your offerings is only one part of making the sale. Knowing your buyer’s needs and developing a value-added solution is the key to leading the client towards a positive purchase experience that will have them coming back. Sell on experience, and not on product or service. We use a method of selling that does just that and teach others to do the same for their business. If you want to know more, we can show you how to do the same for your client experience.

Being in Sales can be challenging. I have outlined four tips that helped me be more successful. I apply these tips daily, even as a seasoned Sales Executive. Believe in what you are selling, research your client and their product, get help when needed and practice, practice, practice! For more information on what we can do for you, explore our website.